Bailey Nelson
Eyewear with a sense of humour
I worked with Bailey Nelson, an Australian eyewear retailer that sells affordable and handcrafted frames, as a freelancer on various campaigns from developing illustrations to layout of materials.
2017 Back to School Campaign. I created illustrations for the 2017 Back to School campaign, which was used on social media, website home page, email blasts, and in-store window graphics. The goal was to have bold, colourful illustrations that caught viewers' attention with humorous ailments caused by improper eyewear without BN glasses.
Bailey Nelson Home Page. Illustrations created for the Bailey Nelson home page to accompany the tenets of the company.
Rosé all day. Illustrations created for a small campaign promoting wine or rosé-coloured frames.
I worked with Bailey Nelson, an Australian eyewear retailer that sells affordable and handcrafted frames, as a freelancer on various campaigns from developing illustrations to layout of materials.
2017 Back to School Campaign. I created illustrations for the 2017 Back to School campaign, which was used on social media, website home page, email blasts, and in-store window graphics. The goal was to have bold, colourful illustrations that caught viewers' attention with humorous ailments caused by improper eyewear without BN glasses.
Bailey Nelson Home Page. Illustrations created for the Bailey Nelson home page to accompany the tenets of the company.
Rosé all day. Illustrations created for a small campaign promoting wine or rosé-coloured frames.
Client
Bailey Nelson Canada
Services
Illustration, Layout
Year
2017
Credits
Art Direction: Nate McAnally, Stephanie Chan
Copywriting: Carla Ciccone
More work
Stock & Supply
Vancouver landmarks for a downtown restaurant
Stock & Supply
Vancouver landmarks for a downtown restaurant
